Dr. Mostafa Al-Emran (short bio)

Faculty of Engineering & IT, The British University in Dubai, Dubai, UAE

Objectives:

This tutorial will provide historical background on technology adoption models (e.g., TRA, TPB, TAM, TAM2, TAM3, UTAUT, and UTAUT2), their progress, and limitations. Technical, psychological, and social aspects will be discussed at the individual and organizational levels. The tutorial will also introduce the three pillars of sustainability (environment, economy, and society) and how these pillars are categorized under sustainable development goals. In addition, it will identify and discuss the main opportunities and challenges of technology adoption in sustainable development. Research gaps and research agendas that require future investigation will also be discussed.

Content and Benefits:

Technology adoption is one of the critical research areas in the Human-Computer Interaction (HCI) domain. Several theories and models were developed to understand the adoption of technologies at the individual and organizational levels. Most of these theories and models aim to understand either users’ behavioral intention to use technologies or their actual use. However, research on understanding technology’s negative and positive consequences is scarce. On the other side, digital technologies and innovative solutions play a significant role in sustainable development. These technological advancements might have positive or negative impacts on sustainability. It’s essential to understand the adoption of these technologies by individuals and organizations to achieve better sustainability. This tutorial will provide historical background on technology adoption models (e.g., TRA, TPB, TAM, TAM2, TAM3, UTAUT, and UTAUT2), their progress, and limitations. Technical, psychological, and social aspects will be discussed at the individual and organizational levels. The tutorial will also introduce the three pillars of sustainability (environment, economy, and society) and how these pillars are categorized under sustainable development goals. In addition, it will identify and discuss the main opportunities and challenges of technology adoption in sustainable development. Research gaps and research agendas that require future investigation will also be discussed. The future research agendas will be categorized into four main categories. The first three categories are based on the three pillars of sustainability: environment, economy, and society. The fourth category is generic; it encompasses research agendas that can be examined for any of the three sustainability dimensions. Several use cases in the form of empirical studies published in reputed journals, specifically those with sound theoretical contributions and practical implications, will be introduced and discussed. Supporting material will be provided to the attendees at the end of the tutorial.

Target Audience:

The insights drawn from this tutorial are believed to add a valuable understanding of the topic for practitioners, policymakers, researchers, and graduate students.

Additional platform or tool to be used by the tutor:

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List of materials or devices required by the participants:

Laptops